OREM, Utah – February 25, 2010
– Xlear, Inc. today announced that it is donating more than 31,000 4oz. tubes of Spry Cool Mint toothpaste to support the ongoing global humanitarian relief efforts in Haiti. The eight pallets of the toothpaste, with a retail value of more than $150,000, will ship from Miami to Haiti where World Vision, a Christian relief and development organization, will coordinate the distribution of the xylitol toothpaste as part of a complete hygiene kit. Spry toothpaste is made with xylitol, a natural sweetener that has proven to help reduce the risk of tooth decay.
“Our hearts go out to the people of Haiti during this time of rebirth and recovery,” said Blaine Yates, president and CEO of Xlear, Inc. “As Haitians continue to rebuild their homes, businesses and country, maintaining their health will be critical, and we hope this small donation will help thousands of people maintain good oral health. We also appreciate the efforts of World Vision, which has staff on the ground providing relief in Haiti and will make sure our donation gets to the people who need it the most.”
Xylitol is found in many fruits and vegetables, as well as other organic sources, including corn cobs and birch trees. Xylitol has proven to have significant dental benefits. These benefits have been confirmed in numerous international field studies. The results of the studies have led to official endorsements by dental association and organizations around the world, including England, Estonia, Finland, Ireland, the Netherlands, Norway, Sweden and the United States, of products containing high levels of xylitol.
Spry Cool Mint toothpaste is part of the Spry Dental Defense System, which includes gums, mints, oral rinse, children’s tooth gel and oral moisturizer. For more information about World Vision, visit http://www.worldvision.org.